Connected exercise equipment company Peloton is
expanding sales of its stationary bike to the UK and Canada, as reported
earlier today by Engadget. Peloton’s bikes,
which cost $1,995 along with a $39-per-month subscription to Peloton’s
live and on-demand classes, have a tablet affixed to the front along
with a camera and built-in microphone.
Classes are streamed through the touchscreen, and if you
can’t make the live sessions, over 5,000 classes can be viewed on
demand. The screen also displays your output, and, if you’re in a live
class, your rank compared with everyone else currently participating.
This year at CES, Peloton debuted its $4,000 treadmill, which offers over 7,000 on-demand running and cross-training classes.
The company says it will open retail locations in London
and Toronto this fall, and it plans to expand into additional European
markets in 2019. It will also open a London-based studio
next year, which should add more live content for those in different
time zones. Peloton will be selling its exercise bike for £1,995 in the
UK and $2,595 CAD in Canada, but it hasn’t announced how much the
monthly subscription will be in each country.
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